Interface for a data analytics platform that provides clients with high level insights across markets enabling them to make more informed buying decisions. I was involved with the product development and UI design of the project. Below are two pages selected from the platform’s interface.
The overview section is a dashboard that provides users with a quick glance of the highest level of insights including macro trend popularity, consumer behavior, and basic color and product data.
FS prioritizes macro trend information and emphasizes how each trend was developed. The trends section enables users to visualize trend evolution, micro trend popularity, and macro color by color system.