FW20 Runway Analysis
Editorial Design / Data Analysis / Trend Analysis / Writing
For the FW20 runway season, I analyzed the most impactful trends from the New York, London, Milan, and Paris shows. The report included trending colors, materials, prints, key items, accessories, and design aesthetics.
The end of fashion month was met with messages of uncertainty, as concern surrounding the coronavirus grew and fashion landmarks like Milan were forced to self-isolate. Despite the impending pandemic, the Fall/Winter 2020 runway brought with it a new wave of noteworthy trends.
The underlying theme of the season was minimalism as we saw several designers adopt a “less, but better” attitude. The Row embraced this aesthetic as they do every season, while Marc Jacobs pivoted to minimalism after a much more eclectic Spring/Summer 2020 collection. Oversized suiting, trench coats, knit maxi dresses, and a surplus of leather will soon become the minimalist’s uniform. A shift toward modest dressing was apparent at The Row, Michael Kors, Kenzo, Givenchy, and Paco Rabanne, among others. Maxi length dresses, high necklines, hoods, and long gloves in these collections left little skin showing.
The simplicity of more minimalistic styles allowed designers to experiment with colors, patterns, and textures. Chartreuse and cerulean were the unexpected colors of the season. Bottega Veneta, one of the hottest brands of the past season, incorporated the citrus tone alongside tailored suiting. Carolina Herrera, Oscar de la Renta, and Lacoste heavily featured electric blue for a pop of color that was impossible to miss.